Occident drives the training of its brokers in business insurance

"Over 170 brokers will take part in advanced programmes for risk management and underwriting policies for SMEs, retailers and offices"

As part of its investment in a professional network, Occident has kicked off two new training programmes for its sales team. These initiatives are designed to enhance the skills of brokers in business insurance which is a strategic segment where technical knowhow is crucial.

The two programmes complement each other: firstly, risk management training, covering the technical appraisal of business assets and identifying and managing insurable risks; and secondly, e-Business training designed to upgrade capabilities in underwriting SME, Retail and Office policies using an eminently practical approach.

The “Risk management” training course is aimed at selected brokers in the agency channel, prioritising those with the greatest potential in business insurance. Over the course of six modules, participants will acquire the expertise needed for financially assessing a company and thus determining its actual value to protect its assets.

Meanwhile, the “e-Business” programme is for brokers who are already handling significant turnover in the SME, Retail and Office lines of business. The training package features technical content in several online sessions and includes a technical visit to a company for an on-site risk inspection.

“These training programmes mean Occident is investing in its sales network and stepping up its ability to furnish businesses with thorough and personalised advice," says Raúl Lucena, Occident's Sales Director. “We firmly believe in training as a lever for professional excellence. We are mindful that business insurance calls for knowledge, technical expertise and the ability to build tailor-made solutions. These courses meet this need."

Occident rolls out its training plan

Occident has started up several initiatives to put in place its training plan for its sales team. These initiatives help the insurer to cement its commitment to a brokerage network that can add value in an increasingly discerning and specialised market where the human factor and knowhow make all the difference.

These training courses add to the training programme for the company's entire commercial structure, which alongside formal and compulsory training in products, regulations and sales techniques also encompasses areas such as office management, hybrid sales and financial advice for customers through the CIAF qualification.